聚焦工厂数字化！Z世代女孩带货“长沙制造”

Z世代女孩舒丹丹是一位用互联网流量为传统工厂赋能的自媒体人。毕业于中南大学新闻传播专业的她，放弃上千万元一年的代运营费，通过拍摄短视频为工程机械、食品、电子等行业的工厂带货。依托长沙丰富的制造业企业资源，舒丹丹不仅实现了自身事业的快速发展，也用互联网流量让“长沙制造”“中国制造”的声音更加响亮。

Gen Z girl Shu Dandan is a self-media influencer who uses internet traffic to empower traditional factories. After graduating from the School of Journalism and Communication at Central South University, she gave up annual agency operation fees of tens of millions of yuan and chose to create short videos to promote products for factories in industries such as construction machinery, food, and electronics. Benefiting from the rich manufacturing enterprise resources in Changsha， Shu Dandan not only achieved rapid development in her own career but also made the voices of "Made in Changsha" and "Made in China" louder on the internet.

舒丹丹说，团队在过去做了上百个实操项目，在工厂数字化营销领域持续输出了上万条干货，“这虽然是一条少有人走的路，但先进制造业是长沙的优势，能用互联网手段为那么多优秀企业做线上赋能，感觉很酷。”

Shu Dandan's team has completed hundreds of practical projects in the past and continuously produced tens of thousands of valuable insights in the field of factory digital marketing.She said, "Although this is a path few people take, advanced manufacturing is still an advantage of Changsha. It feels great to empower so many excellent enterprises online by internet methods."